Indepthresearch
outreach@indepthresearch.org
  + 254 20 211 3814 | +254 731 240 802
   +254 735 331 020 | +254 715 077 817
Westlands, Rhapta Road
Njema Court, Suite R2
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Agro Entrepreneurship & Market Facilitation Course

INTRODUCTION

Markets are important for rural transformation and poverty alleviation. They provide the direct means through which the poor participate in economic activity as producers (farmers, business groups); as employees (providers of labor); and as consumers (of goods and services).

Working with smallholder farmers to design and set up new income-generating enterprise opportunities on the other hand is complex. It requires taking time and dedication to ensure success. This training programme aims at building the agro-enterprise capacity of rural development practitioners to enable them facilitate the market integration of the most vulnerable beneficiaries. The participants will be guided through participatory processes for identifying market opportunities and developing viable agro-enterprises that are sustainable and which are geared towards improving the incomes of rural farmers, processors, and traders.

DURATION

5 days

WHO SHOULD ATTEND?

This course is intended for various actors in the Agriculture Extension (Agricultural extension officers, senior agricultural officials and policy makers) working with communities, in governments, funding agencies, Research organizations and non-government organizations among others for Agriculture support activities and other Development programmes.

LEARNING OBJECTIVES

Upon completion of the course, participants will:

  • Help farmers engage with markets.
  • Apply skills in participatory methods for farmers in Market analysis and decision making.
  • Guide in market identification and selection of attractive enterprise options, based on information gathered from the market and market chain.
  • Build agro-enterprise skills within the community so that groups can continue to effectively engage with the marketplace in the future.
  • Able to identify what the spirit of entrepreneurship is, who has it, how to identify it and how to harness this spirit to promote sound business development.
  • Understand the tools for business planning.
  • Able to identify tools for working with a community.

TOPICS TO BE COVERED

  • Basic concepts in agro-entrepreneurship
  • Overview of the participatory agro-enterprise development approach
  • Developing an enterprise or intervention action plan
  • Project site selection and evaluation
  • The basics of marketing
  • Market chain analysis
  • Market opportunity identification
  • Market research
  • Collective marketing
  • Product screening and market opportunity identification
  • Tools for working with a community
  • Management and partner selection
  • Institutional preparation and planning
  • Evaluating progress and scaling up
  • Action planning for knowledge & skills application
  • Application of data analysis in marketing
  • Introduction GIS and RS for marketing
  • ICT role in agro-based marketing

REQUIREMENTS

Participants should be reasonably proficient in English. Applicants must live up to Indepth Research Services (IRES) admission criteria.

METHODOLOGY

The instructor led trainings are delivered using a blended learning approach and comprises of presentations, guided sessions of practical exercise, web based tutorials and group work. Our facilitators are seasoned industry experts with years of experience, working as professional and trainers in these fields.

All facilitation and course materials will be offered in English. The participants should be reasonably proficient in English.

ACCREDITATION

Upon successful completion of this training, participants will be issued with an Indepth Research Services (IRES) certificate.

TRAINING VENUE

The training is residential and will be held at IRES Training Centre. The course fee covers the course tuition, training materials, two break refreshments, lunch, and study visits.

All participants will additionally cater for their, travel expenses, visa application, insurance, and other personal expenses.

ACCOMMODATION

Accommodation is arranged upon request. For reservations contact the Training Officer.

Email:outreach@indepthresearch.org.  

Mob: +254 715 077 817

Tel: 020 211 3814

TAILOR- MADE

This training can also be customized for your institution upon request to a minimum of 4 participants. You can have it delivered in our training centre or at a convenient location.

For further inquiries, please contact us on Tel: +254 715 077 817, +254 (020) 211 3814 or mail outreach@indepthresearch.org

PAYMENT

Payment should be transferred to IRES account through bank on or before C.O.B. 30th October 2017.

Send proof of payment to outreach@indepthresearch.org

CANCELLATION POLICY

Payment for the all courses includes a registration fee, which is non-refundable, and equals 15% of the total sum of the course fee.

1.    Participants may cancel attendance 14 days or more prior to the training commencement date.

2.    No refunds will be made 14 days or less to the training commencement date. However, participants who are unable to attend may opt to attend a similar training at a later date, or send a substitute participant provided the participation criteria have been met.

Please Note: The program content shown here is for guidance purposes only. Our continuous course improvement process may lead to changes in topics and course structure.

Event Properties

Duration 5 Days
Event Date 06-11-2017
Event End Date 10-11-2017
Cut off date 30-10-2017
Individual Price (Kenyan) KES 75,000.00
Individual Price (International) EUR 1,012.00
Individual Price (International) USD 1,100.00
Location Nairobi, Kenya
We are no longer accepting registration for this event

Group Tariffs

Group Size Kenyan Rate Per day (KES) International Rate Per day (USD/EURO)
6-10 95,000.00 $ 1,118.00
€ 1,018.00
11-15 146,250.00 $ 1,721.00
€ 1,567.00
16-20 191,250.00 $ 2,250.00
€ 2,048.00
21-25 230,000.00 $ 2,706.00
€ 2,463.00
26-30 262,500.00 $ 3,089.00
€ 2,811.00
30-50 309,825.00 $ 4,556.00
€ 0.00
3-5 62,500.00 $ 736.00
€ 670.00
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