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Designing and Conducting Surveys for M&E Course


A survey collects information from or about people to describe, compare, or explain their knowledge, attitudes, and behavior. Contrary to a census, a survey usually collects data from a representative sample, from which researchers generalize about the whole population.

3 Days



  • Setting objectives for information collection
  • Designing the study

Selecting the appropriate evaluation design

  • Mixed-methods designs
  • Attribution, contribution and the importance of the counterfactual
  • Equity-focused evaluation at the policy level
  • Equity-focused evaluation at the project and programme levels
  • Feasibility analysis


  • Overview of what a survey is
  • Types of surveys

Why and when is a survey used

  • When and how a survey should be used
  • Pre-conditions of the survey for its use in evaluation
  • Role of the survey in evaluation
  • Why use a survey in evaluations

Administrating the survey/How is a survey carried out?

  • Preparing a reliable and valid survey instrument
  • Questionnaire development and design
  • Questionnaire Design softwares.
  • How desk-based survey techniques are carried out
  • Sampling strategies
  • Sample size determination
  • How samples are designed
  • Conducting a pilot survey
  • Implementing the survey
  • How findings are analyzed and treated
  • Managing and analyzing survey data
  • Report writing and presentation of the results
  • Controlling the quality of the survey
  • Different stages of quality control
  • Key issues to control


Participants should be reasonably proficient in English. Applicants must live up to Indepth Research Services (IRES) admission criteria.


The instructor-led training is delivered using a blended learning approach and comprises of presentations, guided sessions of practical exercise, web-based tutorials and group work. Our facilitators are seasoned industry experts with years of experience, working as professional and trainers in these fields.

All facilitation and course materials will be offered in English. The participants should be reasonably proficient in English.


Upon successful completion of this training, participants will be issued with an Indepth Research Services (IRES) certificate.


The training is residential and will be held at IRES Training Centre. The course fee covers the course tuition, training materials, two break refreshments, lunch, and study visits.

All participants will additionally cater for their, travel expenses, visa application, insurance, and other personal expenses.


Accommodation is arranged upon request. For reservations contact the Training Officer.

Email:This email address is being protected from spambots. You need JavaScript enabled to view it..  

Mob: +254 715 077 817

Tel: 020 211 3814


This training can also be customized for your institution upon request to a minimum of 4 participants. You can have it delivered in our training center or at a convenient location.

For further inquiries, please contact us on Tel: +254 715 077 817, +254 (020) 211 3814 or mail This email address is being protected from spambots. You need JavaScript enabled to view it.


Payment should be transferred to IRES account through bank on or before C.O.B. 12th August 2019.

Send proof of payment to This email address is being protected from spambots. You need JavaScript enabled to view it.


Payment for all courses includes a registration fee, which is non-refundable and equals 15% of the total sum of the course fee.

  1. Participants may cancel attendance 14 days or more prior to the training commencement date.
  2. No refunds will be made 14 days or less to the training commencement date. However, participants who are unable to attend may opt to attend a similar training at a later date, or send a substitute participant provided the participation criteria have been met.

Please Note: The program content shown here is for guidance purposes only. Our continuous course improvement process may lead to changes in topics and course structure.


Event Properties

Event Duration 3 Days
Event Date 19-08-2019
Event End Date 21-08-2019
Cut off date 12-08-2019
Individual Price(Kenyan) KES 46,999
Individual Price (International) EUR 539
Individual Price(International in Dollars) USD 627
Location Nairobi, Kenya
We are no longer accepting registration for this event
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